Google Seeks to Reassure Staff After US Antitrust Ruling on Ad Tech
Alphabet-owned Google has moved to reassure its employees following a US court ruling that found the company had illegally maintained its dominance in parts of the online advertising technology market. According to a report by Axios, Google acknowledged in an internal memo that a judge had concluded the company leveraged its market position to stifle competition, harm publishers, and limit consumer choice.
The court ruling identified that Google had monopolized two segments of the digital advertising business through anticompetitive conduct. The company’s actions were found to have negatively impacted both publishers and consumers. Google’s internal communication aimed to address employee concerns in the wake of this significant judicial decision.
This development highlights ongoing scrutiny of major tech companies and their business practices. The ruling’s implications for Google and the broader digital advertising market remain to be seen.
