Philadelphia, Pennsylvania – Anne Renè Brashier, creative director of Stories & Makebelieve, has announced a strategic partnership with MooresLabAI, an emerging AI startup redefining chip design. This collaboration marks a significant milestone for both entities, bringing together Brashier’s expertise in emotionally resonant storytelling and MooresLabAI’s innovative AI-powered chip development platform.
The Partnership
Stories & Makebelieve, Brashier’s creative studio and freelance consulting firm, will work closely with MooresLabAI to create a new model for converging storytelling and tech innovation. “Moving into freelance work has given me the chance to collaborate with visionaries building the future,” Brashier explains. “What excites me about working with MooresLabAI is the opportunity to shape how we understand and emotionally connect with powerful, often invisible technology.”
About Stories & Makebelieve
Through Stories & Makebelieve, Brashier has directed multimedia campaigns across industries, leveraging her hybrid approach that combines elements of theater, film, and interactive design. Her work includes films screened at international festivals and branding initiatives for major institutions. Brashier’s creative direction focuses on building brands that are both emotionally connective and strategically sound.
MooresLabAI’s Mission
MooresLabAI aims to revolutionize chip design by reducing development time and costs through its AI-powered platform. “Our goal is huge,” says Shelly Henry, co-founder and CEO of MooresLabAI. “We want to shift the standard timeline and scale of chip development while making it more accessible and agile. Anne has helped us bring our vision to life in a way that feels fresh and personal.”
Upcoming Events
The partnership will be showcased at the Design Automation Conference (DAC) at Moscone West Center in San Francisco from June 22 to 25, 2025, where Brashier will lead the creative direction of MooresLabAI’s presence. She will develop the booth layout, aesthetic, video content, and user flow, drawing from her theatrical and interactive design background.
For more information, contact Anne Renè Brashier at media@mooreslab.ai
