Browsing: AI

Media agencies are increasingly integrating artificial intelligence (AI) into media buying strategies, streamlining processes and improving targeting, according to experts at the Digiday Media Buying Summit. However, the development of AI-generated creative lags behind other areas of AI application in marketing.

AI

Nvidia CEO Jensen Huang is expected to unveil the company’s latest AI chips, the Blackwell line of GPUs, at the annual developers conference, despite market challenges from competitors like DeepSeek.

A discussion of California’s A.B. 412 bill, which would require AI developers to disclose copyrighted works used in training, examining its potential impact on small businesses and the AI landscape.