Amazon has reintroduced significant discounts on its popular Fire TV Sticks over the bank holiday weekend, making it an ideal time to upgrade your streaming setup. The online retailer has temporarily reduced prices across its range of streaming devices, including the flagship Fire TV Stick 4K Max.
Fire TV Stick 4K Max: Enhanced Streaming Experience
The top-of-the-line Fire TV Stick 4K Max is now available for £49.99, down from its usual price of £69.99, representing a £20 saving. This premium device boasts Wi-Fi 6E technology for faster streaming, increased storage capacity for apps and games, and a more powerful processor that ensures smooth performance. Additionally, it features the exclusive Ambient Experience, which can transform your TV screen into a dynamic work of art when not in use.

Other Fire TV Stick Deals
For those looking for more affordable options, Amazon has also discounted the Fire TV Stick 4K and Fire TV Stick HD. The Fire TV Stick 4K, which supports Ultra HD 4K quality streaming, is now priced at £39.99, down from £59.99. The more basic Fire TV Stick HD, offering 1080p HD video playback, is available for £29.99, a £10 reduction.
Key Features of Discounted Models:
- Fire TV Stick HD: 1080p HD video playback, Alexa controls via the bundled remote
- Fire TV Stick 4K: Ultra HD 4K quality streaming
- Fire TV Stick 4K Max: Wi-Fi 6E, enhanced processor, more storage, and Ambient Experience
Alternative Deals and Options
Other retailers like Argos and Currys are also offering discounts on Fire TV Sticks, with Argos reporting that these deals are ‘in demand’ and ‘selling fast’. For those seeking more powerful streaming solutions, the Fire TV Cube is available for £109.99, down from £139.99. This device offers additional features such as an built-in speaker and hands-free Alexa control.
These deals are available for a limited time, so customers are encouraged to make their purchases promptly to take advantage of the savings.