Amazon is poised to release a new AI model designed for advanced reasoning in June of this year, according to a recent report. This move could position the e-commerce giant more directly against Anthropic, the AI startup backed by significant Amazon investment. This new model will be part of Amazon’s Nova series of generative AI models, which were first introduced in December 2024.
An AI reasoning model is designed to solve complex problems by ‘thinking’ through multiple solutions. However, Amazon is reportedly adopting a ‘hybrid reasoning’ approach. This means the model can quickly provide answers but also produce more intricate outputs after deeper analysis.
This development could lead to increased competition with Anthropic, a company in which Amazon has invested approximately $8 billion. Anthropic recently unveiled its own hybrid reasoning model, Claude 3.7 Sonnet. Amazon seems to be making its Nova reasoning model competitive in terms of pricing setting targets to rank in the top 5 on external benchmarks such as SWE, Berkeley Function Calling Leaderboard, and AIME, which evaluate AI’s skills in coding and mathematics.
The development of the new Amazon AI reasoning model is led by the company’s AGI division, overseen by AI researcher Rohit Prasad.
