Amazon has launched a significant upgrade to its Alexa voice assistant, introducing Alexa+ with the integration of generative artificial intelligence.
At a launch event in New York, Panos Panay, Amazon’s head of devices and services, showcased the new capabilities of Alexa+. He emphasized Alexa’s ability to understand user preferences, schedules, smart home setups, and more, stating, “Alexa knows almost every instrument in your life, your schedule, your smart home, your preferences, the devices you’re using…