AppFolio, a leading property management software provider, unveiled significant advancements in artificial intelligence (AI) at the National Apartment Association’s Apartmentalize conference. The company expanded its Realm-X platform with new AI-powered tools called Realm-X Performers, designed to autonomously handle specific operational processes in property management.
Key Features of Realm-X Performers
The introduction of Realm-X Performers represents a major shift toward what AppFolio calls “agentic operations,” where generative AI responds to input and takes proactive steps to manage workflows. According to Kyle Triplett, AppFolio’s senior vice president of product, these new AI agents are designed to bridge the gap between task-based software and true operational efficiency.
Realm-X Leasing Performer
- Automates tenant acquisition tasks
- Responds to inquiries and manages contacts
- Schedules property tours
- Surfaces key information to property managers
Realm-X Maintenance Performer
- Analyzes maintenance requests
- Identifies issues using image recognition technology
- Creates work orders
- Logs reports without human input
These features are integrated into Realm-X Flows, AppFolio’s automation engine, which has previously shown significant benefits for users. The company reports that Realm-X has:
- Improved lead-to-showing conversion rates by 73%
- Saved customers an average of 10 hours per week on administrative tasks
- Reduced response time by 26 seconds per message through AI-powered communication tools
Industry Context and Future Developments
The new AI capabilities address a key concern identified in AppFolio’s 2025 Property Management Benchmark Report: occupancy rates. Traditional property management tools have focused on tasks rather than results, and AppFolio’s new technology aims to change this paradigm.
The launch of Realm-X Performers coincides with other significant developments in AppFolio’s platform, including:
- A redesigned interface called FolioSpace
- New services enabled through the company’s partnership with Second Nature, now part of the AppFolio Stack partner ecosystem
As the property management industry continues to evolve, AppFolio’s emphasis on AI-driven solutions positions it at the forefront of technological innovation in real estate management.
