Founded by Zach Dell with a mission to fortify the Texas power grid and make energy more accessible, Base Power Company has rapidly grown throughout the state from its Austin base. The company now serves thousands of Texas homeowners, leading to hundreds of thousands of dollars in savings on power bills and protecting against thousands of outages.
In under a year, Base Power Company has broadened its services across suburban areas around Austin, Dallas-Fort Worth, and Houston, introducing a fresh approach to the energy sector. Dell, a native Texan, understands the challenges homeowners face regarding energy reliability, and the events of Winter Storm Uri in 2021 highlighted the demand for a better resolution.
“After witnessing the devastating impact of the 2021 storm, I knew I wanted to create a solution that strengthens the Texas [power] grid and ensures more reliable power for our communities,” Dell stated.
Their solution has made them the first and only energy provider in Texas to offer an automatic home backup power system as part of their energy plans. Traditional backup power solutions, such as large generator systems, often cost $15,000 to $30,000, making them inaccessible for many homeowners.
“There are countless households that have considered backup power, but ultimately decided against it due to the high expense,” Dell said.
To address this, Base Power Company provides a cost-effective alternative, including a home battery setup for only $495 and an annual membership cost of $195, which covers all service and maintenance.
“Base makes reliable power accessible to everyone by offering the same benefits at 1/20th of the price,” Dell noted. “Knowing that we’re making energy security accessible to more households is incredibly rewarding.”

Beyond its technology and accessibility, Base Power Company is distinguished by its dedicated customer support. The company maintains a team in Austin that is available around the clock, ensuring customers receive prompt and knowledgeable assistance. From the initial sign-up to ongoing maintenance, representatives guide homeowners through every step, making the transition to backup power effortless.
Power outages, particularly those due to extreme weather, have made energy security a rising concern for Texas homeowners. Base Power Company’s reliable and cost-effective backup solution provides peace of mind during these unpredictable conditions.
“At Base, we believe every Texan deserves affordable, reliable power—not just a few,” Dell said.
As Base Power Company continues its expansion, its mission remains clear: to be the modern power company Texans can depend on. With a focus on affordability, innovation, and customer satisfaction, Base Power Company is set to reshape the energy landscape across Texas for many years.
“We’re excited by the growth we’ve seen since launching, and we’re eager to continue serving even more Texans,” Dell concluded.