Factorial, a Barcelona-based HR platform, known for its all-in-one cloud-based services for small and medium-sized businesses, has secured a $120 million investment from General Catalyst. This non-dilutive funding, meaning it doesn’t involve the exchange of equity, will be specifically allocated to enhance the company’s “go-to-market” strategy, which encompasses sales and marketing activities.
Factorial initially gained traction during the COVID-19 pandemic with its HR solutions. The company offered a free version of its service to build a strong customer base during the time.
