The event industry is on the cusp of a revolution, driven by innovative technologies and visionary leaders. In 2025, the way events are executed is being redefined by nine key figures in event tech.
For Paul Fletcher, COO of AV and event technology at Freeman, ‘innovation is an ongoing process of problem-solving.’ This philosophy is at the heart of the event tech community, where high expectations and tight timelines make innovation a necessity. Rosa Lee, head of marketing at XL8 Inc., echoes this sentiment, stating that true innovation means ‘removing barriers that people didn’t even realize could be eliminated.’
The nine industry leaders featured are pushing the boundaries of what’s possible in event tech. From real-time translation and intuitive spatial planning to smarter entertainment booking and hands-on coding events for young girls, their tools and ideas are not just supporting events—they’re shaping them.
The Innovators
- Carter Lilley: 3D Artist, BCD Meetings & Events
- Dominic Audet: Co-Founder & Chief Innovation Officer, Moment Factory
- Makenzie Stokel & Channing Moreland: Co-Founders, EVA
- Paul Fletcher: Chief Operating Officer of AV and Event Technology, Freeman
- Rae Malcham: Chief Operating Officer, BW Events Tech
- Rosa Lee: Head of Marketing, XL8 Inc.
- Sophie Kornick: Global Events, Monad Foundation
- Tamika Tretu: Vice President of Programs, Black Girls Code
These individuals are leveraging technology to build better experiences and are excited about the advancements coming to the world of event tech. The list was compiled by our editorial team using various resources, focusing on industry professionals who use innovative thinking to push the boundaries of live experiences.
The Industry Innovators features go beyond the biggest names in the industry, highlighting those who are truly making a difference. If someone has previously been named a BizBash Innovator, they are not eligible for this list. You can view our full Industry Innovators Hall of Fame here.
