Industry Insights for Event Professionals
This selection of articles dives into the latest trends and technological advancements impacting the special events industry. Explore insights into business operations, the strategic use of technology, and emerging innovations that are reshaping the events landscape.
Leveraging AV Technology for Business Growth

- Making an Impact with AV: Discover how to strategically use audio-visual (AV) technology to enhance events.
Big Data and Event Security

- Big Events & Big Data = Big Threats: Examine the relationship between big data and event security.
Technology in Event Design and Management

- Tech to the Rescue: The 2024 Glow-Up & What’s Next for 2025: A look at technological advancements and what they mean for the future.
- The Critical Importance of Choosing the Right Event Technology: Emphasizing the importance of selecting the best tech for events.
- Unlocking the Power of AI in Event Tech: Exploring how to use AI in event technology.
- How to Design a Registration Form in 2024: Tips for designing effective registration forms.
Digital Marketing and Event Promotion

- Unlocking Online Visibility: 8 Essential SEO Strategies for Event Planners: Tips to increase event visibility online.
- Build Anticipation for Your Events with Short-Form Video: Strategies for using TikTok and YouTube Shorts.
- Falling Behind with Video Marketing? These Video Trends Can Get You Back on Top: Analyze how to improve video marketing strategies for events.
Industry and Revenue Management
- REAL-W: Managing Revenue in the Digital Age: Managing revenue in the digital age
- Small Data, Big Impact: Boosting Marketing ROI with Focused Analytics: How to use analytics for increased ROI.
Event Planning and Design
- 5 Ways to Improve Your Event Website: Tips for improving event websites.
- Part 2: Special Events State of the Industry 2024: An overview of the industry’s current status.
- State of the Industry: The Rise of Big Data: An overview of the industry’s current status.
- State of the Industry: Innovations in Tech: An overview of the industry’s current status.
- Conference Buzz to Business Boom: Strategies for event success.
Featured Webinar Content:
- [Webinar] Networking Events Done Right – Designing Experiences that Connect
- [Webinar] Why You Need an Event Technologist on Your Team
- [Webinar] Event Data + Sourcing Insights Straight from The Cvent Source
- [Webinar] Digging into the Event Data Goldmine
- [Webinar] Creating Events with AI
- [Webinar] No Attendee Left Behind: Making Events Accessible to All
- [Webinar] 2024 Event Trends Forecast
- [Webinar] The Road to 2024: Optimizing Your Budget for Maximum ROI
Additional Resources
- Five Tech Tools to Transform Your Tech Stack: Event technology resources.
- Tech Tools to Transform Your Design Process: Resources for design software.
- Facial Recognition: Airports vs. Events: Examining Facial Recognition in events.
- Modern Tech Solutions for Team Longevity in the Event Space: Event Technology solutions.
- 4 Takeaways from Big Attendee-Preferences Survey: Survey insights.
- Tech Audit 2024: The Future-Proofing Guide: An overview of technology.
- The New SEO: How to Prepare Your Business for Google SGE: Tips on SEO.
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