Browsing: marketing

As Amazon expands its advertising capabilities, it poses a significant challenge to other, smaller players in the ad tech sector.

Addentax Group Corp. has acquired a 2.5% equity stake in Well Information Technology, a company specializing in marketing solutions for the fresh food industry in China.

Global PR, marketing, and events company 54 has unveiled Behind The Volt, a technology-focused business designed to provide immersive experiences for event stakeholders.

Forrester’s Q1 2024 survey reveals crucial shifts in the B2B events landscape, offering insights into budget constraints, event formats, and technology adoption.

Investment in U.S. advertising-focused startups is experiencing a significant slowdown, reaching the lowest levels in over a decade. Market saturation, increased regulatory pressures, and economic uncertainties are contributing factors, although some companies are still securing funding.

Addentax Group Corp. (ATXG) has acquired a 2.5% equity stake in Well Information Technology, a company that provides marketing solutions for fresh food businesses in China.