Generative AI Publishers Grapple with Google AI Overviews’ Impact on Referral TrafficMarch 21, 2025 A look at how publishers using generative AI are assessing the effects of Google’s AI Overviews tool on their website traffic.
Tollbit Report: AI Chatbots Generate Significantly Less Traffic Than Traditional Search for PublishersMarch 11, 2025 A new report by Tollbit reveals that AI chatbots generate dramatically lower click-through and referral rates for publishers compared to traditional search, raising concerns about the impact on media revenue.