UpSmith, a technology company backed by a16z, has unveiled JennyAI, a groundbreaking product designed to revolutionize how skilled trades businesses generate and convert leads in the $500 billion U.S. home services market.
JennyAI: A New Approach to Lead Generation
Designed to boost immediate revenue for businesses, JennyAI utilizes advanced AI to streamline prospect outreach, optimize customer engagement, and drive near-term revenue growth. Initially, JennyAI integrates with ServiceTitan, a leading field service management platform. This integration helps identify high-quality replacement opportunities within a company’s existing customer base. The AI-powered assistant then personalizes outreach messages and schedules appointments directly with customers, maximizing efficiency and ensuring every interaction delivers value.
“We believe every skilled trades company can be a data company, and the acceleration of foundational AI models in the last 12 months offers a once-in-a-lifetime opportunity to level up the businesses that keep America running,” said Wyatt Smith, the founder and CEO of UpSmith.
Real-World Impact
Chris Harrison, the GM of Roland Black Heating & Cooling in Charlotte, NC, highlighted the practical benefits, stating, “We have thousands upon thousands of contacts in our database, but we’ve never had the capacity to fully engage them. We spun up JennyAI in a matter of hours to leverage that data for the first time, automating personalized outbound messages to customers and truly generating opportunities out of thin air.”
Streamlined Experience
Unlike traditional lead generation tools, JennyAI adapts to the real-world complexities of skilled trades businesses, providing a smooth, intuitive experience for owners, teams, and customers. Based on the latest advancements in large language models, it autonomously engages with customers, gathers relevant insights, and books appointments within minutes.
Empowering Skilled Trades Businesses
JennyAI helps businesses capture, qualify, and nurture prospects more effectively than ever. As the industry moves toward digital transformation, UpSmith’s latest technology promises to be a game-changer for those ready to take the next step. JennyAI is currently being deployed by a select group of UpSmith customers, with a wider rollout planned in the coming weeks.
About UpSmith
UpSmith is an AI company committed to empowering skilled trades businesses and workers by providing technological advantages. Its innovative software platform integrates with leading field service management tools to provide data advantages, increase productivity, gamify performance, and boost profits for home services contractors. By leveraging AI-driven solutions, UpSmith helps businesses capture high-quality leads, improve workforce engagement, and create new revenue opportunities.
Headquartered in Dallas, TX, UpSmith works with top contractors, industry associations, and workforce leaders to shape the future of skilled trades. The company is backed by a16z, Asymmetric Capital Partners, Hannah Grey Ventures, GSV Partners, Cubit Capital, and other leading investors.
For a demo, visit UpSmith.com/jenny or contact [email protected]
DALLAS, March 25, 2025
